OLD NAVY
Make shopping fun again! Create a store environment that is bold, confident and colorful. I was part of a core team that consisted of architects and store designers; I was the sole designer and help create the vision of the brand. My task was to establish a brand color palette and storefront application. Design graphics for the cashwrap area – floor, wayfinding signs and cashwrap terminal.
I created and produced the artwork to scale and work with vendors to produce the final artwork. Above are samples of elevation that I provided to architects and vendors for visual reference.